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A French Fashion Debut: Raf Simons as Diorís newly appointed Creative Director

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A French Fashion Debut: Raf Simons as Diorís newly appointed Creative Director - ArtLife Magazine

Paris - For more than a year rumors circled around who would be the next artistic director of the Diorís womenís collection, well-known designers Marc Jacobs, Nicolas Guequiere or Riccardo Tisci were rumored to be potential candidates. In April Dior announced that Belgian designer Raf Simons would replace Bill Gaytten as creative director.

Simons, 44, began his fashion career in 1995 with the founding of his own eponymous brand: Raf Simons, dedicated to menís wear. Prior to entering the fashion industry, Simons studied industrial design and worked as a furniture designer before a Belgian tailor taught him fashion design. His designs are described as original, modern, strict and modern. From 2005 to 2012, he was the artistic director at Jil Saunders and was responsible for revitalizing the women and menís lines with his structured, finely tailored designs.

Chairman and chief executive of LVMH Bernard Arnault chose the appointment of Simons as the new artistic director for Dior. Arnault specifically believes the new artistic director will modernize the classic Parisian couture label. Louis Vuitton Moet Hennessy released in a statement that, ďRaf Simonsí journey with the house of Dior will propel its iconic style into the 21st century.Ē By comparison to Diorís previous artistic direction by John Galliano, Simons will give Diorís brand a modern minimalist aesthetic that is practical and fashionable as opposed to Gallianoís exuberantly flashy designs. He will be responsible for Diorís haute couture, womenís ready-to-wear and accessories.

As for the former creative director of Dior, Gaytten unveiled his final preview for Diorís Spring/Summer 2013 collection on June 5th. Gaytten was the head of the house for the past two seasons, since Gallianoís dismissal in February of 2011. Vogue magazine describes Gayttenís final collection for the house as ďrefined, with feminine eleganceĒ seen in pleated chiffon gowns, full-length skirts and cinced-in-jackets. In the past two seasons, Gaytten has managed to give the label a more feminine aesthetic in comparison to the whimsical and dramatic designs by Galliano.

Now, with Raf Simons appointment all eyes will be watching Couture Week to see what is next for the fashion house. Simons will make his debut with Dior during Couture Fashion Week in July.

Lifestyle - Fashion
by Sara West | Sunday, 08 April 2012


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